Expansion Manager at IKEA | Germany

With a passion for expansion, Nele Bzdega wants to contribute to IKEA’s vision of creating a better everyday life for everyone.

Nele started out as a project manager for the clothes retailer Gerry Weber before joining IKEA, rising from store manager trainee to deputy manager at the Kiel store, and just a year later, progressing to Deputy Property & Expansion Manager at IKEA Germany HQ!

It’s in this role that Nele creates the spatial conditions necessary for the company to get closer to the people. She is responsible for the development of existing stores, and new logistics areas and formats in city centres. And by adopting a clear customer focus, Nele supports IKEA's path to becoming an “omnichannel” retailer – offering a holistic customer experience with interactions at multiple touchpoints.