Mads Bruun Høy
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Mads Bruun Høy is a founding a founding partner and Business Director in the innovation company ÆRA, and the initiator of Floke. He has an extensive experience as a trusted innovation advisor and is a serial entrepreneur within the creative industries, being part of more than 5 start-ups ranging from festivals to consultancies.

But above all, Mads is a passionate change maker, who takes wicked societal problems and turns them into innovation opportunities. Food waste, sustainable fashion, ocean plastics, circularity in the built environment and sustainable urban mobility  – in all those fields Mads works tirelessly to create a better future.

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